Tuesday, May 18, 2010

The Boat - and a Little Business :)

This is my favorite time of year: being a boat, beach, and summer lover. Love it from the hustle and bustle of people getting their boats ready to launch, to the launch date itself - stocking up the boat with supplies. I love to start talking about potential trips we'll go on, whether we'll get a slip or pull up a mooring. I love this time of the year because EVERYTHING REALLY SMELLS GREAT! Sunscreen, the ocean, cut grass, barbecues, and the first cheeseburger always rocks! This is the one time of the year when the pace changes. No one is in a hurry to get anywhere, because mostly you are going no where to do absolutely NOTHING! Everyone is happy, they look good - I LOVE IT!!!

I was first attracted to embroidery because I liked that you could quietly display what was closest to your heart, like the name of your kids school, or the sport that they loved, what your favorite hobbies were, the Yacht club you belonged to, or the organizations you believed in and supported and silly things that made people comment on your shirt or jacket.
If you look at it from a business standpoint it's an easy sell, what better way to reward your employees with a quality piece of clothing that advertises your business at the same time? It's a win-win opportunity.
If you have worked in corporate America, and got sick of making other people a lot of money, and then had the opportunity to do what you love, with people you care about - what's there to decide? So, add together experience, creativity, a concept you believe in, and I think that's a recipe for success.

And just a thought: it is much easier to sell beautiful merchandise, when the sun is shining and people are in a good mood.

My goal is to be the head Flip-Flop of my own successful company, and to answer a phone "Hello this is Jayne, Head Flip-Flop, how may I help you?"

I like that I am creative, but I envy the talents of my daughters, one a creative genius and her younger sister, with the most amazing voice. I always wanted to be on Broadway.

My goal is to find one thing that I will be remembered for, a concept an item, something that blows people away. I believe that I'll get there one day :)

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